Posts By: mojve

Don’t Underestimate Good PR

As I was preparing to conquer the business world this morning, I found an article that is full of seen and unseen gems. “The 3 T’s Of A Great PR Experience, Truth, Trust And Transparency”, from Forbes-YEC, describes how to recognize a PR firm that’s on it’s game vs one that talks a good game…. Read more »

It Always Comes Down To Word Of Mouth

About a year ago, I was talking to a friend who expressed interest in pursuing music as a full-time occupation. One of the most valuable information I offered was to find the fans that are true, die-hard fans; they are the ones that will do the selling and attract others ‘to your cause’. This is… Read more »

Passion into Business

I read an article this morning in the Forbes-YEC titled, Six Lessons Learned From Turning My Passion Into A Business, and thought about the many business ventures I’ve had, mostly in partnerships. During the mid-90’s, I helped a former high school friend jump-start his underground music label. It was exciting and new-in the beginning, but… Read more »

New Accounting Practices

The American Institute for Certified Public Accountants, AICP, have proposed a new framework or alternative reporting practices that should make life, and business a little easier for the small, privately held, for-profit business owner. Working with financial documents-even for a small amount of time, can cause the average person to become frustrated and just a… Read more »